Share
Helping to drive traffic to your website
Sharing your website's content to social media is a great way to drive traffic to your website. If sharing a specific news item, your visitors will find more information by visiting your website (provided you have added the content), and will become overall better educated about your event.
Our Best Practice Workflow (recommended)
- Create a news item/page on your website
- Upload a good image and text content on this page/news item
- If a news page, a short catchy headline is best - the content should tell the main story
- Make sure to crop your images that you upload to match your website's gallery size
- Add a 'Call to Action' to the page - ie. what do you want the visitor to do after reading the article
- Review the content on the front end of your website, so that the page looks ok for you and is displayed well
- Click on the SHARE icon from the side of the page
- Choose which platform you want to share the page/news item to
- Options are Email, Twitter/X, Facebook, LinkedIn
- You should be logged into the social media account that you want to post to in order to share
- If sharing to Facebook, choose 'Share to a Page you manage' to share to your Event's Organisation Page
- Add your post's content that will accompany your shared page/news item
- say a little bit about the page you want the user to visit - add your marketing text
- The majority of the information should be contained on the page/news item on the website
- When you are happy with the prepared post, click 'Post' or the appropirate button to publish your pos
FACEBOOK IMAGE SHARING ISSUE
Known issue with Facebook not displaying the shared image from your webpage
If your image is not showing on the Facebook post preview, this is due to an issue with Facebook's caching.
There is a solution to this:
- Go to https://developers.facebook.com/tools/debug
- Enter the URL that you want the new image to share from
- Click on SCRAPE AGAIN on the Facebook page
- This will now look for your latest image when you try to share the page again.